Opportunity for Google to work from home disaster; Saved Rs 7,400 crore by reducing the cost of publicity and entertainment

Opportunity for Google to work from home disaster; Saved Rs 7,400 crore by reducing the cost of publicity and entertainment

  • The work culture of Silicon Valley was greatly affected

Google, the world’s largest search engine, has allowed most of its employees to work from home during the epidemic. The work-from-home decision has been a disaster for the company, which has lost an estimated Rs 7,400 crore a year. Saved.

According to Alphabet, Google’s parent company, promotion, travel and entertainment spending in the first quarter was estimated at Rs 1,980 crore. 7,400 crore in one year. Alphabet said in its report earlier this year that advertising and promotional spending fell by 140 140 million (approximately Rs 10,360 crore) in 2020 as the cost of the epidemic fell. Moreover, many campaigns were rescheduled and most of the plans were converted to digital format. As a result, travel and entertainment costs Rs 2,740 crore. Fell.

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These savings to Google offset many other costs involved in hiring thousands of employees. The company’s revenue rose 34% despite the epidemic. The epidemic helped the company limit marketing and other costs in the first quarter. However, Google plans to start work-from-office again with a few employees later this year. For that, the company is considering implementing a hybrid model.

The cost of allowances like catering, corporate retreat also decreased

Google is known for taking care of employees and providing them with facilities. The company also offers allowances such as massage tables, catered quizzes and corporate retreats. It has had a profound effect on Silicon Valley’s work culture. Since most of the staff has been working without these allowances since March, 2020, the cost behind it has come down.

 

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